Trendspotting: Kickin’ It Up a Notch
Group Mentality
Filmmakers, musicians and entrepreneurs are taking group funding to the next level
Crowdfunding … sure, you’ve heard of it, but have you heard that it’s working? Almost half (46 percent) of funds seekers on Kickstarter.com in 2011 actually convinced people—primarily perfect strangers—to pay for their creative endeavors. Kickstarter raised just under $100 million in pledges last year, bringing to fruition 12,000 projects, primarily in film, music, design and art. The trend has fans in Washington, too. The Entrepreneur [...]
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